Most of us in the agency love our thrilling, crime solving, spine-shuddering shows. However, my guilty pleasure has to be Kindaichi Case Files, a Japanese mystery manga series that follows the adventure of a high school student who is also the grandson of a famous private detective.

As someone who doesn’t enjoy reading as much as other hobbies, Kindaichi Case Files has successfully captivated me with its realistic crime scenes and mind-boggling murder puzzles. The stories are pretty formulaic – an unassuming start, the gruesome murders take place and finally a revelation of the killers’ tricks. Despite being thrown on a ride of many twists and turns, the main protagonist, Kindaichi always manages to solve the mysteries and successfully identify the murder motives by the serial killers.

This sometimes resonates with what we do in the agency – we go on a journey with our clients to discover their brand, using our skills to ultimately resolve design challenges and achieve branding objectives!

To read the manga series: https://mangarock.com/manga/mrs-serie-100182717.

To understand more about the psychology behind the fascination with serial killers:https://www.psychologytoday.com/us/blog/wicked-deeds/201710/our-curious-fascination-serial-killers

You may also be interested in: 

Protected: Social media marketing: 10 things I’ve learnt in 10 months

There is no excerpt because this is a protected post. ...

Read more
Lime Agency Impact Report 2015 – 2020

2020 was a difficult year for all of us, where some might even label it as “the worst year in history”. For us at Lime, we are taking this opportunity to reflect on how 2020 has ...

Read more
Naming a brand community: is it possible?

Recently, one of our clients asked us a question: how can we name the users of our brand community? At Lime Agency, we like playing around with the word “lime”. Our 1-week branding co-creation methodology is ...

Read more
Top 5 Tips and Resources for Women Business Owners

Women business owners have contributed to the economy tremendously in terms of innovation, revenue, inclusive growth, and more. Yet, they are still underrepresented globally, and Singapore is no exception. A joint research conducted by Accenture and ...

Read more
Business resources center Lime Zest

If you follow us on our social media platforms, you might already know that January 2020 has been a huge month. Why? Because we launched a project that has been 1 year in the works: Lime ...

Read more
Artificial Intelligence in Marketing – Something For us all?

According to trendwatching.com, one big trend for 2020 is “Consumer Metamorphic“. Meaning, consumers are constantly changing and a perfect fit means constant adaptation around the changing individual. Basically, we have become so used to technological tools ...

Read more