HOTEL ORANGUTAN – Take A Walk On The Wild Side

Hotel Orangutan is a not-for-profit start-up working together with the local community, to help improve the lives of the villagers and wildlife through eco-tourism and conservation. Lime Agency was contacted to create a new brand identity for the hotel to efficiently convey its deep commitment to this endangered area of Gunung Leuser National Park, a UNESCO World Heritage site home to numerous rare and protected wildlife and plants. By incorporating images of wildlife across the designs, and a unique quirky touch, the agency managed to communicate the adventurous and wild side of the hotel while exuding the warmth, care and commitment of the team to their environment and to the well being of their guests.

Works Undertaken: Branding, Website Design & Development, Namecards, Merchandising (T-shirt & bottle designs).

Hotel Orangutan Website
Hotel Orangutan T-shirt Bottles
Hotel Orangutan Branding

Visit their website at


Branding, Website & Digital Marketing, Merchandising


Branding, Social & NGOs, Lifestyle & Culture