WHAT IS IT?
The Juicer is a unique working format developed to support clients in delivering quality work over a short period
of time. A fully dedicated team will work on your project over the span of 1 week with a full delivery of assets by
the end of it. (usually 95% validated, only final tweaks remaining). Extremely popular and with a 100% success
rate, this format will require your team to be available for workshops, meetings and to provide feedback almost
instantly across the week. All stakeholders and decisions makers of the project should be involved.
HOW DO WE DO THIS?
1 WEEK BEFORE…
The client should send across their brand guidelines and any reference they wish the agency to have.
The week kickstarts with a 4 hours workshop involving all stakeholders & decision makers to align on the brand, look & feel, tone of voice, positioning and messaging.
The following day, there will be a meeting to recap the decisions taken during the workshop. The agency will also be presenting the first version of the strategy or designs. We will receive feedback on the same day or latest by Wednesday morning.
On the fourth day, we will usually take this day to work on the rest of the collecterals.
By the end of the week, designs (about 80% completed) will be delivered and the brand is almost ready to be launched. In the earlier part of the following week, we will make final refinements and will deliver 100% of the project.